This report provides insights into the prescription dispensed pharmaceutical market. It allows for informed decision making in a number of areas, some of which are guidance on the competitive set definition. It is an ideal targeting and segmentation tool in the back-shop pharmacy space linking dispenser and perscriber.
Provides an insider analysis of the private hospital medical aid claimed data dispensed from Hospital pharmacy to theatre and wards.
This report provides insights into the Oncology Market, focussing on Oncology products prescribed and dispensed down to ReportingBlock. It allows for informed decision making in a number of areas, some of which are guidance on the competitive set definition. It is an ideal targeting and segmentation tool for companies working in the Oncology arena.
Namibia & Africa Data
Our offerings into Africa are vast and we are expanding at a fast pace with data offerings spreading the entire geography of Africa.
We currently offer information,technology and services in the following Sub-Saharan African countries: Namibia, Botswana,Zambia, , Kenya Nigeria and Ghana.
Currently we offer 98% coverage of the Total Private Market sales within Namibia, as well as a Dr Specific Model (DUR) which covers 60% of pharmacy filled scripts. Country specific audits are offered in Botswana, Zambia,Kenya,Ghana and Nigeria.
In Northern Africa and French –speaking West Africa our footprint covers the following countries:Morocco, French West Africa (Senegal, Ivory Coast, Cameroon, Mali, Niger, Chad, Burkina Faso, Guinea, Togo, Benin, Gabon, Congo), Egypt, Algeria and Tunisia.
This report provides insights into the OTC dispensed market. It allows for informed decision making in a number of areas, some of which are guidance on the competitive set and category definition.It is an ideal targeting and segmentation tool in the OTC healthcare pharmacy space linking dispenser and prescriber.
This is sub-national data depicted at a Region, Territory, Sales Rep Area(SRA)and Brick Level to show end point sales from wholesalers into hospitals, pharmacies and dispensing doctors. Competitive data is available at brick level and there is an option for outlet data for own products.
The WISE offering covers sales to Retail Pharmacies, Medical Practitioners, Other Private Retail and Private Hospitals & Clinics. It only includes your own products and shows no competitor data, and can be viewed by wholesaler and outlet level. It is provided in flat file format for incorporation into internal systems.
The International Generic Market Segmentation (IGMS) audit assists companies with originator, generic and non-categorised segmentation and evaluating the generic erosion impact, patent protection and expiry, as well as allowing them to differentiate between protected and unprotected markets. It is available for the total private market, pharmacy retail market and dispensing doctor market.
This report will provide insights into the Surgical Market down to Hospital level and will allow for informed decision making in a number of areas. It will be an ideal targeting and segmentation tool for companies working in the surgical arena.
To assist in determining your sales force incentives to drive correct behaviours and improved performance, according to the company’s individual performance indicators.
Target setting for Representatives according to potential of the market. By representative, by Product, by Month.
This unique representative territory management tool was designed to allow representatives to have accountability and ownership of their own territories or areas. Accessible from any mobile device, so your rep force can stay connected.
Performance +, is a highly effective tool, that is available in QlikView (QV), offering a complete analysis of sales force activity comparing CRM data with dispensed data. It can monitor multiple teams and cycles, and assists business intelligence by providing insightful dashboards. KPI’s are also monitored for a wider view over teams and cycles.
Market Prognosis Report
This offering is a strategic market forecasting publication that evaluates the impact of key issues on the pharmaceutical and healthcare industries. It provides insight into the economic and political issues impacting the local pharmaceutical and healthcare industries. As well as identifying the events affecting the market place and provides a 5-year forecast at country, regional and global level.
Mobile Insights (Cegedim)
A digital, interactive business tool designed to, engage and refine multiple business disciplines for Marketing, Sales, Compliance & Management.
Trade Channel Excellence
The Trade Channel Excellence offering is an integrated approach to understanding stakeholders of clients and their various needs. It allows one to measure performance and thus improve the supply chain. Clients can identify key focus areas for their business, whilst optimizing their salesforce.
Territory Alignment - TA
A territory alignment aims to balance both workload and potential within yoursales force. In collaboration with the ImpactRx consulting team, we will be able to guide you in having an optimally balanced territory, by establishing an index of business opportunity to calculate and identify high potential territories.
PST (Profiling, Segmentation & Targeting)
This dynamic and interactive tool allows marketers to profile their markets by deciding which key account channel, pharmacies and/or practices should be prioritised in marketing campaigns for quick wins. With a collaborative approach and workshop discussions with our consulting services, a supplemented list of profiled channels and outlets will be provided to assist in this decision making process for effective marketing planning, execution and campaign implementation.
Strategic Consulting Services
We are able to provide various other strategic consulting services pending your need. Please enquire with one of our representatives.